Sig Zane

Sig Zane Designs

There is something in every shirt that has a story. Sometimes it’s subliminal; sometimes it’s totally unseen. I’d like to think that’s the magic of it, that our experiences are part of that canvas, that shirt.
Meet Sig Zane

About the Entrepreneur

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More with Sig

What differentiates Sig Zane Designs from other aloha shirt companies?

KUHAO: We’re a company based in the cultural practices of Hawaii. Our native perspective is applied to everything we do, whether it’s an aloha shirt, an airplane or a logo on an electric bill.

What is the best advice you received when you started your company?

SIG: Do everything with integrity and pride. Also, because we come from a hula foundation, never forget to share the culture, our practices, and our story. That sharing of the story is so important, and to this day we continue to share that story. That’s the core of what we do; that’s what guides us, and that’s what we know has held us together all these years.

What should a business owner look for in a bank?

SIG: The most important quality is the alignment of goals. I believe that the personnel at the bank need to understand where we want to go, and with that insight they can help guide us. It’s really important to have that partnership in business, because together we can achieve all dreams.

What do you love about banking with Hawaii National Bank?

SIG: It’s really nice to bank with Hawaii National Bank because they’re my neighbor. I like that they all know us; we can all address each other on a first-name basis. But at the same time it is the other levels, the people who are not even at our branch that know us and share their aloha, and their concern and kokua and support.

Ask the Entrepreneur

More with Aaron Brown

CFO Project Manager at Sig Zane Designs

As CFO and project manager at Sig Zane Designs, Aaron brings a financial perspective to the design team and identifies areas of growth. He strives to ensure a healthy alignment of the cultural mission and financial objectives of the company.

What guides your decisions as a company?

As a company, we make decisions by getting our team together. Each person brings a different background and perspective about the business. In business, decisions have to make financial sense, but at the same time, we need to make sure they align with the values of our company; our mission to educate and perpetuate Hawaiian culture.

What advice would you give to someone starting out in a creative field?

You have to be able to adapt, but at the same time be true to the values that you have as a company and who you are. That’s what will guide you and help you make a lot of the decisions on where to go. Of course it has to be feasible, and you have to look at the economics of it, but make sure you do your due diligence and figure out what separates you from everyone else.

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